Graduated with Botany honors from Calcutta University with post graduate diploma in marketing from one of premium institutes of Kolkata, started professional career as R&D chemist in Emami grp of companies. Also holding degree in education from Burdwan Univ.WB.
Engaged in management development programs including from IIM - Cal , & IIM-Lucknow as talent nurture initiatives from various Organisations , i worked.
Ex- GM -Marketing of Emcure pharma ; Ex-Associate Director Marketing of Sanofi (India) ; Ex Director & Business Unit head of Cipla to name as latest major associations .
Presently working as Vice President - Domestic Business Macleodes Pharmaceuticals Ltd.
an accomplished sales & marketing management professional with more than 27 years of robust experience with innovative & entrepreneurial approach in Healthcare and Pharmaceutical sector ,having in-built commitment to respect Organisation values; Possess the skills and profound experience in managing the marketing-portfolio specially for concept selling ethical Rx brands, driving market shaping exercise , championing new products launches, life cycle management , incremental innovation, understanding science for right Rx to OTX to OTC switch in order to achieve sustainable growth. A person , well-conversed with integration & post M&A processes. Enriched with relevant experiences allows proper “change management” & adopting fundamental approach towards “value creation” . A dependable resource for creating solid brand architecture & “Bench to Bedside “solution specially when it comes to “wellness segment”. Worked as Innovation lead -go to market at Global platform & contributed in Geo expansion for suitable Global brands ( south asia region ) . Extensively worked in new generation evidence based Nutraceuticals /Natural bio-actives & pioneered bringing Tocotrinols , Collagen peptides ,nano water miscible Vitamin D , Mitochodrial medicines like reduced Co enzyme Q10 to name a few in Indian market which curved out niche successfully with significant followers. My quest of life is to move the needle contributing in healthcare solution for the millions integrating preventive approach along-with preventive & therapeutic solutions ie how to bring holistic approach towards new age healthcare regime . This truly reflects in my passion towards natural bio-actives to unleash it's potential health benefit with right marketing approach .